Why Local SEO Matters for Small Businesses
In a world where the internet is often the first stop for consumers, small businesses must be easily discoverable online to compete. Local SEO, or local search engine optimization, is
Author: WTMP Group
Guerrilla Marketing 101: A Comprehensive Guide for Window Covering Retailers
As a window treatment retailer, finding innovative and cost-effective ways to stand out in a competitive market is essential. Guerrilla marketing offers small businesses like yours a way to attract
Weighing the Cold Calling Pros and Cons for Leads
Cold calling has been a long-standing strategy in the world of sales and lead generation. Despite the rise of digital marketing and automated sales processes, cold calling remains a relevant
The Do’s and Don’ts of Hiring Your First Employee
Hiring your first employee is a pivotal moment for any small business or startup. It marks a significant step in your company’s growth and can set the tone for your
Marketing Panes – Georgiana Schwandt
Guest Profile: Georgiana Schwandt Georgiana (Georgi) Giese Schwandt, founder of Incredible Windows, hails from central Illinois where she imbibed the values of hard work, compassion, and dedication. A former educator
How to Use Customer Reviews and Testimonials Effectively
Customer reviews and testimonials are powerful tools that can elevate your brand’s credibility and attract new clients. These forms of social proof provide potential customers with authentic insights into your
David Soria From America’s Window Covering Buying Network
Guest Profile: David Soria David has been in the industry since the mid 90s before joining America’s Window Covering Buying Network in 2021. His previous experiences include in-home sales for
Jessica Harling From Go Behind The Design
Guest Profile: Jessica Harling Jessica Harling is a 4th Generation Window Treatment Specialist, founder of Behind the Design, and leading expert in employee and process development for design trade organizations.
How To Create Compelling Content for Business Blogs
Creating content for blogs is a cornerstone of modern content marketing. High-quality content not only builds your brand but also attracts your target audience, keeping them engaged and encouraging conversions.
How to Be Active on Social Media to Grow Your Business
In today’s digital age, having a strong social media presence is no longer optional for businesses – it’s essential. But simply having social media accounts isn’t enough. To truly leverage