“My customers appreciate the excellent quality, service, and attention to detail that I provide. If only more people were aware of my existence…but my industry is so competitive that it’s impossible to stand out among competitors.” This is the most common issue we hear from business owners. It’s also been a challenge for us. So,…
You can only get so far by doing it all yourself. Whether you’re remodeling your home or repairing your car, DIY’ing it isn’t always the best approach. Digital marketing is no exception: You can run an in-house operation for a while, but not forever. Your business’s future and success are dependent on your ability to…
When it comes to the performance of your website, page speed is vital. Your web pages must load quickly and seamlessly in order to lower your bounce rate and boost visitor engagement. In this article, we’ll explain why it’s important, and show you how to measure it. According to Google research, every second counts when…
If you’ve watched any tv news broadcast lately, it’s no secret that the economic future is clouded by uncertainties, with the COVID-19 epidemic still persisting, the ongoing crisis in Ukraine putting additional pressure on soaring interest rates, and Chinese lockdowns potentially affecting supply lines. Economists predict that the United States will enter a recession by…
Social media can sometimes feel like a shot in the dark for local business owners – believe us, we know. Although content marketing sometimes feels overwhelming, it is one of the most accessible tools for local businesses to promote products and services to an online audience. Nowadays, people are more likely than ever before to…
In order for any business to thrive, you need customers. But customers don’t magically flock to your business just because your open sign is lit up. You need to reach the people that are interested in what you offer… And marketing is how you accomplish that. Every business must decide how much they are going to…
As a small business, social media is your secret weapon for marketing. It’s essential to use social media to reach new customers and connect with existing ones. Whether you’re just getting started or already running a highly successful campaign, there’s always room for improvement. In this article, we’ll explore the top 10 social media mistakes…
Social media has undoubtedly become a powerful communication and marketing tool. Not only does it allow businesses to connect with their customers on a more personal level, but it also gives customers a voice to share their thoughts and experiences about a company or product. While this two-way communication channel is beneficial for businesses, it…
As a business owner, you want to do everything in your power to increase your conversion rates. After all, more conversions mean more money in your pocket. Not only that, but they also lead to more customers and an increase in brand awareness. This article will discuss 14 ways to boost your conversion rates to…
It’s no secret that every business needs customers to generate revenue and profits. And in order to survive in this competitive post pandemic market, you need to maximize and boost your conversions in order to get the absolute most out of your marketing efforts. So if your leads are not converting into paying customers, it’s time you…
