Yeah, we’re a marketing firm, but we also have 22 years of experience running a business, and we’ve learned a LOT of things along the way. Enough things that we’ve put together a (hopefully) helpful guide to solve a myriad of obstacles you may come across as you run and grow your own window treatment or awning business.
Running a business is anything but easy, and every small business owner runs into unexpected challenges and hurdles. Even with prudent planning, it isn’t possible to know what to expect.
You don’t know what you don’t know, and unexpected problems can ruin your day’s productivity.
Furthermore, some challenges are ancillary to your business. For instance, dealing with information technology security, while perhaps not the main focus of your business, cannot be ignored. It can feel like there are a lot of tedious hoops to jump through, like creating digital marketing campaigns, driving traffic to your website, and adapting to the latest Google updates.
To help you prepare for the challenging road ahead, the following are problems small business owners frequently and unexpectedly run into:
Running a business and launching successful marketing campaigns are extremely challenging endeavors. The aforementioned problematic factors need to be considered and handled with care. Failing to address them could be detrimental to your business. With all of the problems faced by modern small business owners, there really isn’t any time left to commit to crucial aspects of the business, like digital marketing.
Because of a lack of time and a myriad of problems, small business owners have one of two choices when it comes to managing their marketing campaign: build an in-house team or hire a qualified professional marketing service. If you haven’t given much thought to the future of your marketing endeavors, I urge you to seek help today.
